89.7 Bay has reaffirmed its status as Malta’s leading radio station, based on the latest data released by the Broadcasting Authority. With a substantial daily listenership of over 40,000 individuals, 89.7 Bay continues to command a strong presence in the radio landscape, particularly among the demographic aged 12 to 40.
The Bay Breakfast show, hosted by Daniel & Ylenia, has once again secured its position as the preferred local radio program, with 11.8% of respondents identifying it as their top choice. This program notably resonates with the younger audience segment, spanning ages 12 to 40.
In a remarkable one-month span, the Bay Easy listener community witnessed rapid growth, surging to more than 7,000 daily listeners, as per the latest figures from the Broadcasting Authority.
We extend our gratitude to our dedicated listeners for their unwavering support, and we look forward to continuing to provide quality content and entertainme
